# Sign Regulations in East Longmeadow Town, Massachusetts

Sign permit rules, size and height limits, setbacks, and ordinance citations for East Longmeadow Town, Massachusetts, compiled by PermitPal from the jurisdiction's published municipal code.

- **Jurisdiction:** East Longmeadow Town, Massachusetts (MA)
- **Canonical page:** https://permitpal.io/sign-regulations/massachusetts/east-longmeadow-town
- **Data last verified:** 2025-04-28
- **Source:** [ecode360 municipal code](https://ecode360.com/34215267#34215267)

## At a glance

East Longmeadow Town, Massachusetts regulates 23 sign types across 7 zoning districts. Ground Signs in the Business District (BUS) zoning district are capped at 20 feet tall and 50 square feet, with a Same as primary building setback (Sec. §450-5.8D(3)(b)). Most commercial signs in East Longmeadow Town require a permit.

## Sign rules by zoning district (7 zones)

| Zoning District | Sign Types Regulated | Max Height | Max Area | Permit Required |
| --- | --- | --- | --- | --- |
| General Regulations For All Zones | 1 | — | — | — |
| Residential districts | 6 | — | 144 square inches | — |
| Commercial District (COM) | 4 | 10 feet | 40 square feet | — |
| Business District (BUS) | 9 | 20 feet | 100 square feet | — |
| Industrial District (I) | 6 | 20 feet | Variable (min 100 sq ft, max per 5% of bldg front elevation) | — |
| Industrial Garden Park District (IGP) | 4 | 20 feet | 100 square feet | — |
| Golf Recreational District (GRD) | 3 | 15 feet (to grade below); 5 feet from sign base to top | 50 square feet | — |

## Zone-by-zone sign requirements (sample of 3 of 7 zones)

### Residential districts

| Sign Type | Max Height | Max Area | Max Width | Setback | Signs Allowed | Location | Permit Required | Ordinance Citation |
| --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Professional Nameplate | — | 144 square inches | — | — | — | In connection with permitted uses, typically at entrance to premises | — | §450-5.8B(1) |
| Real Estate Sign | — | 10 square feet | — | — | — | On premises being advertised | — | §450-5.8B(2) |
| Church and/or School Sign | — | 20 square feet | — | — | — | — | — | §450-5.8B(3) |
| Contractor's Lawn Sign | — | 6 square feet | — | — | 1 | On premises while services are in process | — | §450-5.8B(4), J |
| Temporary Lawn Sign - Tag Sales, Elections, Nonprofit Events | — | 6 square feet | — | — | — | On premises | — | §450-5.8B(5), K(1),(4) |
| Message Sign (Political/Religious/Noncommercial) | — | 6 square feet | — | — | — | On premises (not on Town property) | — | §450-5.8K(2),(3) |

### Business District (BUS)

| Sign Type | Max Height | Max Area | Max Width | Setback | Signs Allowed | Location | Permit Required | Ordinance Citation |
| --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Wall Sign | — | 100 square feet | May extend across the full width of store wall if on first floor of a multi-tenant building; otherwise, not more than 3/4 width. For upper floors, max width 3 feet. | — | 1 primary per business, up to 2 secondary if criteria met | Attached to building (wall or roof, must be parallel and not project >12 in from face of wall, not beyond other wall, not above main roof line) | — | §450-5.8D(1)-(4) |
| Directory Sign (at Entrance) | — | — | — | — | 1 per entrance | Affixed to exterior wall at each entrance | — | §450-5.8D(3)(a) |
| Ground Sign | 20 feet | 50 square feet | — | Same as primary building | 1 per building | On premises, must comply with setback/side yard for primary building | — | §450-5.8D(3)(b) |
| Ground Sign (During Construction) | — | 35 square feet | — | — | 1 per site | On premises under construction | — | §450-5.8D(3)(b)[2] |
| Real Estate Sign (Vacant Lots) | — | 20 square feet | — | — | — | On vacant lots being advertised | — | §450-5.8D(6) |
| Gasoline Station Sign (Building) | — | As per Wall Sign rules above | — | — | Divided as desired, total area capped | Front wall, affixed and parallel | — | §450-5.8D(7) |
| Gasoline Station Sign (Ground) | 20 feet | 50 square feet | — | Same as primary building | 1 per site | As permitted by Planning Board (site specific) | — | §450-5.8D(7), referencing D(3)(b) |
| Window Sign | — | 30% of window area | — | — | — | Painted or placed on inside of window glass | — | §450-5.8D(8) |

### Industrial District (I)

| Sign Type | Max Height | Max Area | Max Width | Setback | Signs Allowed | Location | Permit Required | Ordinance Citation |
| --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Wall Sign | — | Variable (min 100 sq ft, max per 5% of bldg front elevation) | — | — | — | Affixed to primary building, not above roof by more than 5 feet. | — | §450-5.8E(1),(3),(4),(5),(6) |
| Ground Sign | 20 feet | 50 square feet | — | Meets I district setbacks/side/rear yard | 1 per lot | On premises, must comply with setback/side yard/rear yard for I District | — | §450-5.8E(2),(3) |
| Real Estate Sign (Vacant Lot) | — | 35 square feet | — | — | — | Vacant industrial lot being advertised | — | §450-5.8E(1) |
| Gasoline Station Sign (Building) | — | As per Wall Sign rules above | — | — | — | Front wall, affixed and parallel | — | §450-5.8E(7) |
| Gasoline Station Sign (Ground) | 20 feet | 50 square feet | — | Same as building requirements | 1 per site | As permitted by Planning Board | — | §450-5.8E(7), referencing D(3)(b) |
| Gasoline Pump Price/Type Signs | — | — | — | — | — | On gasoline pump | — | §450-5.8E(7) |

## Prohibited signs in East Longmeadow Town

- No exterior or ground sign shall be created, placed, erected, altered or enlarged until a building permit has been issued by the Building Commissioner, subject only to specific exceptions.
- No sign shall incorporate or be lighted by flashing or blinking lights, LED displays, or be designed to attract attention by a change in light intensity or direction, or by repeated mechanical, electrical or computerized motion.
- All exterior lighting for signs shall be limited to white in color.
- No changeable and/or graphic display is allowed on any sign. (does not apply to digital clocks and thermometers)
- No sign shall be painted or posted directly on the exterior surface of any wall, including windows and doors. Signs must be affixed to a substantial intermediary removable surface unless installed by individual letters/devices with minimum projection of 1/4 inch.
- Temporary or movable signs of any and every type are specifically prohibited for gasoline/CNG/electric charging stations and garages.
- No person shall post, hold or install any sign, banner, placard or other object in any public way, within a 350-foot radius of the flagpole in front of Town Hall, except as determined by the Town Manager or designee for safe/convenient traffic movement.
- No person or corporation shall place, maintain or display upon or in view of any street any unofficial device, sign, signal, curb marking or street marking which purports to be or is an imitation of or resembles an official traffic device, or which attempts to direct the movement of traffic, or which hides from view any official sign, signal, marking or device.
- Any person who willfully defaces, injures, moves, obstructs or interferes with any official traffic sign, signal or marking shall be liable to a penalty.
- No political sign of any sort shall be placed on Town property.

## Signs exempt from permit in East Longmeadow Town

- Restrictions regarding illumination and graphic display (prohibition on changeable displays and flashing/blinking/animated/moving lights) do not apply to digital clocks and thermometers.
- Standard type of gasoline pump displaying, in usual size and form, the name or type of gasoline and the price thereof is not deemed to be in violation of sign regulations.

## Sign plan & submission notes

- Plans for all signs in Commercial Districts shall be submitted to the Building Commissioner for approval.
- Plans for all signs in Golf Recreational District (GRD) must be submitted to the Building Commissioner for approval.
- In all zones, no exterior or ground sign shall be created, placed, erected, altered or enlarged without a building permit issued by the Building Commissioner, subject to certain exceptions.
- The material of the sign and intermediary surface and method of affixation must be approved by the Building Commissioner to protect public safety.
- Temporary banners of any size are not permitted unless approved by the Building Commissioner.

## Full detail

This page publishes an overview of every zoning district plus a sample of 3 districts in full. Complete zone-by-zone requirements for all 7 zoning districts in East Longmeadow Town — every sign type, every field — are available with a free PermitPal account: https://app.permitpal.io/?address=East+Longmeadow+Town+MA&override=true&utm_source=landing&utm_medium=city-page&utm_campaign=city-east-longmeadow-town

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