# Sign Regulations in Willingboro Township, New Jersey

Sign permit rules, size and height limits, setbacks, and ordinance citations for Willingboro Township, New Jersey, compiled by PermitPal from the jurisdiction's published municipal code.

- **Jurisdiction:** Willingboro Township, New Jersey (NJ)
- **Canonical page:** https://permitpal.io/sign-regulations/new-jersey/willingboro-township
- **Data last verified:** 2025-04-28
- **Source:** [ecode360 municipal code](https://ecode360.com/15603138#15603138)

## At a glance

Willingboro Township, New Jersey regulates 26 sign types across 4 zoning districts. Nameplate or Identification Signs in the Residential zones zoning district are capped at 10 feet tall and 72 square inches, with a Within property lines setback (Sec. § 297-6A, § 297-6F, § 297-3A). Most commercial signs in Willingboro Township require a permit.

## Sign rules by zoning district (4 zones)

| Zoning District | Sign Types Regulated | Max Height | Max Area | Permit Required |
| --- | --- | --- | --- | --- |
| Residential zones | 5 | 10 feet | 240 square inches | — |
| Business zones, Industrial zones, Primary business zone | 5 | 25 feet | 240 square inches | — |
| Shopping center, Industrial park | 5 | 25 feet | 64 square feet on any one surface (for business/industrial, not directory/entry/exit signs) | — |
| General Regulations For All Zones | 11 | 10 feet | 64 square feet on any one side (max 2 per site, within 100 feet of entrance/exit) | — |

## Zone-by-zone sign requirements (sample of 3 of 4 zones)

### Residential zones

| Sign Type | Max Height | Max Area | Max Width | Setback | Signs Allowed | Location | Permit Required | Ordinance Citation |
| --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Nameplate or Identification Sign | 10 feet | 72 square inches | — | Within property lines | 1 per dwelling unit | Situated within the property lines, 1 per dwelling unit | — | § 297-6A, § 297-6F, § 297-3A |
| Professional Sign | 10 feet | 240 square inches | — | — | 1 per property | Premises on which the professional person resides, 1 per property | — | § 297-6B, § 297-6F, § 297-3A |
| Nonbusiness Usage Sign (Clubhouse, Church, School, Hospital, Municipal, Nonprofit Use) | 10 feet | 64 square feet on any one side | — | — | 2 per property | On same premises as use it advertises | — | §297-6C, §297-6F, §297-4 |
| Recreational Activity Sign (Golf Course, Club, etc.) | 10 feet | 64 square feet on any one side | — | — | 2 per property | On same premises as activity it advertises | — | §297-6D, §297-6F |
| Rental Sign (Lease, Rental, Sale) | 10 feet | 8 square feet | — | Must not project beyond property line | 2 per property | On premises to which it pertains, not projecting beyond property line | — | §297-6E, §297-6F |

### Business zones, Industrial zones, Primary business zone

| Sign Type | Max Height | Max Area | Max Width | Setback | Signs Allowed | Location | Permit Required | Ordinance Citation |
| --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Nameplate or Identification Sign (Residential zone sign) | 10 feet | 72 square inches | — | — | 1 per dwelling unit | Within property lines | — | §297-7A, §297-6A |
| Professional Sign (Residential zone sign) | 10 feet | 240 square inches | — | — | 1 per property | On property | — | §297-7A, §297-6B |
| Illuminated or Nonilluminated Wall Sign (Business/Industrial Facade) | — | 15% of facade area | — | — | 1 per qualifying facade | Attached or applied to facade with customer entrance at least 6 feet wide | — | §297-7B(1)-(3) |
| Freestanding Sign | 25 feet | Combined area of up to 3 signs: 64 square feet per surface (all business/industrial except shopping center/industrial park) | — | — | 3 per property (except shopping centers/industrial parks) | On same premises as business it refers to | — | §297-7C(3)-(4) |
| Off-Premises Freestanding Directional Sign (Primary Business Zone, U.S. Route 130 or main arterials) | 25 feet | 64 square feet on any one side | — | — | 2 per use | Along US Route 130 or major arterials that intersect it, in primary business zone | — | §297-7C(5) |

### General Regulations For All Zones

| Sign Type | Max Height | Max Area | Max Width | Setback | Signs Allowed | Location | Permit Required | Ordinance Citation |
| --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Temporary Freestanding Sign (Model Home - On-premises) | — | 8 square feet on any one side (max 3 signs per model home) | — | — | 3 per model home | On premises of model home | — | §297-10A(1)(a)-(2) |
| Temporary Freestanding Sign (Model Home - Near Entrance/Exit) | — | 64 square feet on any one side (max 2 per site, within 100 feet of entrance/exit) | — | — | 2 per model home site | Within 100 feet to entrance or exit of model home site | — | §297-10A(1)(b)-(2) |
| Temporary Freestanding Sign (Model Home - Off-Premises) | — | 64 square feet per side, total max 300 square feet per sign | — | — | 2 per model home site | Along US Route 130 or main arterial street in a primary business zone | — | §297-10A(1)(c)-(2) |
| Temporary Freestanding Directional Sign (Model Home) | — | 16 square feet on any one side | — | Not nearer than 100 feet to existing building unless suitably landscaped with dense shrubbery. | 1 per 1,000 linear feet per road side | Along main arterial streets (not nearer than 100 feet to existing occupied structure unless landscaped) | — | §297-10A(1)(d)-(2) |
| Temporary Construction Site Sign | — | 64 square feet | — | — | — | At construction site | — | §297-10B |
| Temporary Special Sale/Promotion Sign | — | 32 square feet | — | — | 1 per permit | On premises of special sale/event | — | §297-10C |
| Freestanding Traffic Directional Sign | 10 feet | 4 square feet | — | — | — | Interior roadways and parking areas (outside of shopping centers/industrial parks) | — | §297-8 |
| Official Municipal Limit Sign | — | 64 square feet per side | — | — | — | At corporate limits of Willingboro | — | §297-9 |

## Prohibited signs in Willingboro Township

- It is unlawful to erect or maintain any sign at any place within the Township of Willingboro when the sign does not comply with the provisions of this chapter.
- No sign which exceeds two square feet in area, nor which would be a professional sign, nor any sign of any size which would cover up to 50% of the glass area of the interior-exterior of a structure shall be erected, maintained, removed, altered or repaired until a permit for the same has been issued by the Department of Inspections.
- No flashing, moving or reflective signs of any type may be erected anywhere within the corporate limits of the Township of Willingboro.
- No signs shall be so placed as to impede or interfere in any way with the operation of a traffic light, traffic directional signal or general traffic vision.
- No commercial outdoor advertising signs, billboards or other signs which are not expressly and directly related to the business being conducted on the premises on which they are located and which are not expressly validated elsewhere in this chapter shall be permitted.
- All signs which do not conform to the specific requirements and standards set forth in this chapter are specifically prohibited.
- Any sign now or hereafter existing which no longer advertises a bona fide business being conducted on the premises shall be removed from the premises within 10 days from the receipt of a written order.
- Signs shall not be allowed to become dilapidated and must be maintained in good condition.

## Signs exempt from permit in Willingboro Township

- Sign shall not mean or include any flag, badge or insignia of any public, quasi-public, civic, charitable or religious group.
- Sign shall not mean or include the flags of the United States of America or the State of New Jersey.
- Official municipal signs designating the corporate limits of the Township of Willingboro may be erected, provided they do not exceed 64 square feet on one side.

## Sign plan & submission notes

- Freestanding traffic directional signs to control and regulate movement on interior roadways and in parking areas may only be erected where number and location are recommended by the Township Manager and approved by the Planning Board as part of a detailed site plan for the area or premises in question.
- Where a permanent structure comprises an integral and decorative part of the design of a building or shopping center site, sign placement must be approved as part of the Planning Board's site approval.

## Full detail

This page publishes an overview of every zoning district plus a sample of 3 districts in full. Complete zone-by-zone requirements for all 4 zoning districts in Willingboro Township — every sign type, every field — are available with a free PermitPal account: https://app.permitpal.io/?address=Willingboro+Township+NJ&override=true&utm_source=landing&utm_medium=city-page&utm_campaign=city-willingboro-township

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