# Sign Regulations in Juneau, Wisconsin

Sign permit rules, size and height limits, setbacks, and ordinance citations for Juneau, Wisconsin, compiled by PermitPal from the jurisdiction's published municipal code.

- **Jurisdiction:** Juneau, Wisconsin (WI)
- **Canonical page:** https://permitpal.io/sign-regulations/wisconsin/juneau
- **Data last verified:** 2025-05-08
- **Source:** [municode municipal code](https://library.municode.com/WI/Juneau/codes/Code_of_Ordinances?nodeId=TIT17ZO_CH17.16SI)

## At a glance

Juneau, Wisconsin regulates 19 sign types across 10 zoning districts. Awning and Canopy Signs in the Neighborhood Business District (B-1), Neighborhood Office District (O-1) zoning district are capped at 20 ft above mean centerline street grade tall and 100 sq ft, with a At least 10 ft from all side lot lines, not more than 6 ft into any required yard, not into public ROW setback (Sec. 17.16.090(C)). Most commercial signs in Juneau require a permit.

## Sign rules by zoning district (10 zones)

| Zoning District | Sign Types Regulated | Max Height | Max Area | Permit Required |
| --- | --- | --- | --- | --- |
| General Regulations For All Zones | 9 | 36 inches | — | — |
| Agricultural Districts | 2 | — | 30 sq ft (combined wall and ground signs) | — |
| Residential Districts | 1 | 2 ft | 2 ft (height) x 10 ft (length) = 20 sq ft | — |
| General Office District (O-2) | 4 | 20 ft above mean centerline street grade | 300 sq ft or 30% of signable wall area (whichever is smaller) | — |
| Neighborhood Business District (B-1), Neighborhood Office District (O-1) | 6 | 40 ft above mean centerline street grade | 300 sq ft or 30% of signable wall area (whichever is smaller) | — |
| Central Business District (B-2) | 6 | 20 ft above mean centerline street grade | 300 sq ft or 30% of signable wall area (whichever is smaller) | — |
| General Business District (B-3) | 7 | 40 ft above mean centerline street grade | 300 sq ft or 30% of signable wall area (whichever is smaller) | — |
| Industrial Districts (I-1, I-2, I-3) | 5 | — | — | — |
| Public and Semi-public District (P-1) | 1 | — | — | — |
| Conservancy Districts | 1 | — | — | — |

## Zone-by-zone sign requirements (sample of 3 of 10 zones)

### General Regulations For All Zones

| Sign Type | Max Height | Max Area | Max Width | Setback | Signs Allowed | Location | Permit Required | Ordinance Citation |
| --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Awning Sign | — | — | — | — | — | Affixed flat to the surface of an awning and not extending vertically or horizontally beyond the limits of such awning. | — | 17.16.020 (A) |
| Canopy Sign | — | — | — | — | — | Suspended from or forming part of a canopy or marquee and does not extend horizontally beyond the limits of such canopy or marquee. | — | 17.16.020 (C) |
| Ground Sign | — | — | — | — | — | Attached to the ground independent of any buildings. | — | 17.16.020 (D) |
| Projection Sign | — | — | — | — | — | Attached to or supported by a building or structure and projecting more than twelve (12) inches from the face. | — | 17.16.020 (E) |
| Roof Sign | — | — | — | — | — | Erected on or over the roof of a building. | — | 17.16.020 (F) |
| Wall Sign | — | — | — | — | — | Attached to a wall of a building | — | 17.16.020 (G) |
| Window Sign | — | — | — | — | — | Painted on or affixed to a window. | — | 17.16.020 (H) |
| Sandwich Board Sign (Right-of-Way) | 36 inches | — | — | — | — | Placed in sidewalk walking area in excess of five feet in width or in the terrace; must not reduce the sidewalk usable width to less than four feet. | — | 17.16.180(C)(5) |

### Neighborhood Business District (B-1), Neighborhood Office District (O-1)

| Sign Type | Max Height | Max Area | Max Width | Setback | Signs Allowed | Location | Permit Required | Ordinance Citation |
| --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Temporary Sign | — | — | — | — | — | — | — | 17.16.090(A) |
| Wall Sign | — | 300 sq ft or 30% of signable wall area (whichever is smaller) | — | — | — | Exterior walls of buildings | — | 17.16.090(B) |
| Awning and Canopy Sign | 20 ft above mean centerline street grade | 100 sq ft | — | At least 10 ft from all side lot lines, not more than 6 ft into any required yard, not into public ROW | — | — | — | 17.16.090(C) |
| Ground Sign | 40 ft above mean centerline street grade | 60 sq ft (one side) / 120 sq ft (all sides) | — | Shall meet all yard requirements | — | — | — | 17.16.090(D) |
| Window Sign | — | 25% of glass area of the pane | — | — | — | Window | — | 17.16.090(E) |
| All Signs (Premises Total excluding Window) | — | 60% of signable area or 500 sq ft (whichever is smaller) | — | — | — | — | — | 17.16.090(F) |

### General Business District (B-3)

| Sign Type | Max Height | Max Area | Max Width | Setback | Signs Allowed | Location | Permit Required | Ordinance Citation |
| --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Temporary Sign | — | — | — | — | — | — | — | 17.16.110(A) |
| Wall Sign | — | 300 sq ft or 30% of signable wall area (whichever is smaller) | — | — | — | Exterior walls of buildings | — | 17.16.110(B) |
| Projecting Sign | 20 ft above mean centerline street grade | 100 sq ft | — | At least 10 ft from all side lot lines | — | — | — | 17.16.110(C) |
| Awning and Canopy Sign | 20 ft above mean centerline street grade | 100 sq ft | — | At least 2 ft from all side lot lines | — | — | — | 17.16.110(D) |
| Ground Sign | 40 ft above mean centerline street grade | 80 sq ft (one side) / 160 sq ft (all sides) | — | Shall meet all yard requirements; minimum 80 ft to next ground sign | — | — | — | 17.16.110(E) |
| Roof Sign | 10 ft above roof; must meet district height requirements | 300 sq ft (all sides) | — | — | — | On or over roof | — | 17.16.110(F) |
| All Signs (Premises Total excluding Window) | — | 60% of signable area or 500 sq ft (whichever is smaller) | — | — | — | — | — | 17.16.110(G) |

## Prohibited signs in Juneau

- No sign shall be erected, placed, located, or maintained within any public right-of-way unless otherwise provided in the ordinance or under federal or Wisconsin law.
- Signs shall not resemble, imitate or approximate the shape, size, form or color of railroad or traffic signs, signals or devices.
- Signs shall not obstruct or interfere with the effectiveness of railroad or traffic signs, signals or devices.
- Signs shall not be placed so as to obstruct or interfere with traffic visibility, nor be lighted in such a way as to cause glare or otherwise impair driver visibility upon public streets.
- Signs may be illuminated but shall not be flashing.
- Signs shall not be erected, relocated or maintained so as to prevent free ingress or egress to any door, window or fire escape.
- No sign shall be attached to a standpipe or fire escape.
- Only signs which carry advertisements strictly incidental or accessory to a lawful use of the premises on which they are located are permitted; off-premises advertising is prohibited.
- Only one ground sign may be erected per lot; the ground sign shall not display advertising for any person or business not located on that lot.

## Signs exempt from permit in Juneau

- Real estate ground or wall signs not exceeding eight square feet in area which advertise the sale, rental or lease of the premises upon which the signs are temporarily located.
- Ground signs identifying the name and address of the resident, not exceeding two square feet in area, and located on the premises.
- Home occupation and professional home office signs not exceeding three square feet in area on any one side, not obstructing traffic visibility, and not illuminated. Limit one sign per home occupation.
- Bulletin boards on ground or wall signs not exceeding thirty-six square feet in area, located on the premises, and used by public charitable or religious institutions.
- Memorial signs, tablets, names of buildings and date of erection when cut into any masonry surface or when constructed of metal or wood and affixed flat against a structure.
- Official ground signs, such as traffic control, parking restrictions, information, and notices placed by governmental authorities.

## Sign plan & submission notes

- A sign permit is required for all signs, except those specifically exempted by Section 17.16.050.
- Applications for sign permits must be made on forms provided by the zoning administrator, and must include detailed plans and supporting materials.
- Certain temporary signs require permission from the plan commission, which determines size, type, and display period per case.
- For signs in the public and semi-public (P-1) district, all signs must be reviewed, approved, and recommended by the plan commission before approval by the common council.

## Full detail

This page publishes an overview of every zoning district plus a sample of 3 districts in full. Complete zone-by-zone requirements for all 10 zoning districts in Juneau — every sign type, every field — are available with a free PermitPal account: https://app.permitpal.io/?address=Juneau+WI&override=true&utm_source=landing&utm_medium=city-page&utm_campaign=city-juneau

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