# Sign Regulations in Webster, Wisconsin

Sign permit rules, size and height limits, setbacks, and ordinance citations for Webster, Wisconsin, compiled by PermitPal from the jurisdiction's published municipal code.

- **Jurisdiction:** Webster, Wisconsin (WI)
- **Canonical page:** https://permitpal.io/sign-regulations/wisconsin/webster
- **Data last verified:** 2025-04-28
- **Source:** [ecode360 municipal code](https://ecode360.com/6556330#6556330)

## At a glance

Webster, Wisconsin regulates 16 sign types across 5 zoning districts. Projected Signs in the Commercial and Industrial Districts (B-1, B-2, I-1) zoning district are capped at 20 feet tall and 40 square feet, with a Not less than 10 feet from all side lot lines setback (Sec. § 298-54I). Most commercial signs in Webster require a permit.

## Sign rules by zoning district (5 zones)

| Zoning District | Sign Types Regulated | Max Height | Max Area | Permit Required |
| --- | --- | --- | --- | --- |
| Residential District | 7 | 2 feet | 12 square feet | — |
| Conservancy District | 7 | 2 feet | 12 square feet | — |
| Agricultural District | 7 | 2 feet | 12 square feet | — |
| Commercial and Industrial Districts (B-1, B-2, I-1) | 7 | 30 feet | 120 square feet on all sides | — |
| General Regulations For All Zones | 2 | — | — | — |

## Zone-by-zone sign requirements (sample of 3 of 5 zones)

### Residential District

| Sign Type | Max Height | Max Area | Max Width | Setback | Signs Allowed | Location | Permit Required | Ordinance Citation |
| --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Business Establishment Sign | 2 feet | — | 10 feet | — | — | Over show windows or doors | — | § 298-53A |
| Real Estate Sign | — | 4 square feet | — | — | — | On the premises | — | § 298-53B |
| Name, Occupation and Warning Sign | — | 2 square feet | — | — | — | On the premises | — | § 298-53C |
| Bulletin Board | — | 12 square feet | — | — | — | On the premises | — | § 298-53D |
| Memorial Sign | — | — | — | — | — | Affixed flat against a structure | — | § 298-53E |
| Official Sign | — | — | — | — | — | — | — | § 298-53F |
| Temporary Sign or Banner | — | — | — | — | — | — | — | § 298-53G |

### Conservancy District

| Sign Type | Max Height | Max Area | Max Width | Setback | Signs Allowed | Location | Permit Required | Ordinance Citation |
| --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Business Establishment Sign | 2 feet | — | 10 feet | — | — | Over show windows or doors | — | § 298-53A |
| Real Estate Sign | — | 4 square feet | — | — | — | On the premises | — | § 298-53B |
| Name, Occupation and Warning Sign | — | 2 square feet | — | — | — | On the premises | — | § 298-53C |
| Bulletin Board | — | 12 square feet | — | — | — | On the premises | — | § 298-53D |
| Memorial Sign | — | — | — | — | — | Affixed flat against a structure | — | § 298-53E |
| Official Sign | — | — | — | — | — | — | — | § 298-53F |
| Temporary Sign or Banner | — | — | — | — | — | — | — | § 298-53G |

### Commercial and Industrial Districts (B-1, B-2, I-1)

| Sign Type | Max Height | Max Area | Max Width | Setback | Signs Allowed | Location | Permit Required | Ordinance Citation |
| --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Ground Sign | 30 feet | 120 square feet on all sides | — | — | — | In lieu of signs mounted on building facades | — | § 298-54C |
| Freestanding Identification Sign | — | 100 square feet on one face, 200 square feet on all faces | — | — | One | Shopping centers or industrial parks | — | § 298-54G |
| Wall Sign | 20 feet | 100 square feet | — | — | One per facade | Against the exterior walls of a building | — | § 298-54H |
| Projected Sign | 20 feet | 40 square feet | — | Not less than 10 feet from all side lot lines | — | Fastened to, suspended from or supported by structures | — | § 298-54I |
| Roof Sign | 10 feet above the roof | 120 square feet on all sides | — | — | — | On the roof | — | § 298-54K |
| Window Sign | — | 25% of the glass area of the pane | — | — | — | Inside commercial buildings | — | § 298-54K |
| Directional Ground Sign | — | 4 square feet | — | — | — | — | — | § 298-54O |

## Prohibited signs in Webster

- No sign shall be illuminated by intermittent, rotating or flashing lights.
- No signs shall be placed upon, over or in any public way, except for traffic signs and signals, signs specifically permitted to project into the public way by this chapter or any other sign so authorized by law.
- No sign shall project over any part of any street, except where a business structure is located on the front property line.
- At the termination of a business, commercial or industrial enterprise, all signs shall forthwith be removed from the public view.
- No sign shall have lighting of an intermittent or varying intensity.
- Animated signs, or signs having moving parts, or signs which may be mistaken for traffic signal devices or which diminish the visibility or effectiveness of such traffic signal devices, are prohibited.
- Any sign so erected, constructed or maintained as to obstruct or be attached to any fire escape, window, door or opening used as means of ingress or egress, or for fire-fighting purposes, or placed so as to interfere with any opening required for legal ventilation is prohibited.
- No sign or advertising device shall be erected or maintained at the intersection of streets in such a manner as to obstruct clear vision of the intersection.
- No sign shall be erected above the roofline of a building or more than 30 feet from the ground.
- Billboards, outdoor advertising signs and any business or industrial signs not located on the same property as the business or industry advertised shall not be permitted in any district.
- Signs shall not resemble, imitate or approximate the shape, size, form or color of railroad or traffic signs, signals or devices.
- Signs shall not obstruct or interfere with the effectiveness of railroad or traffic signs, signals or devices.
- No sign shall be erected, relocated or maintained so as to prevent free ingress to or egress from any door, window or fire escape.
- No sign shall be attached to a standpipe or fire escape.
- No sign shall be placed so as to obstruct or interfere with traffic visibility.

## Signs exempt from permit in Webster

- Signs over show windows or doors of a nonconforming business establishment announcing only the name and occupation of the proprietor.
- Real estate signs not to exceed four square feet in area which advertise the sale, rental or lease of the premises upon which said signs are temporarily located.
- Name, occupation and warning signs not to exceed two square feet located on the premises.
- Bulletin boards for public, charitable or religious institutions not to exceed 12 square feet in area located on the premises.
- Memorial signs, tablets, names of buildings and date of erection when cut into any masonry surface or when constructed of metal and affixed flat against a structure.
- Official signs, such as traffic control, parking restrictions, information and notices.
- Temporary signs or banners when authorized by the Village Board for a period not to exceed 30 days.

## Full detail

This page publishes an overview of every zoning district plus a sample of 3 districts in full. Complete zone-by-zone requirements for all 5 zoning districts in Webster — every sign type, every field — are available with a free PermitPal account: https://app.permitpal.io/?address=Webster+WI&override=true&utm_source=landing&utm_medium=city-page&utm_campaign=city-webster

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